I had the opportunity to work on a consulting project as part of King's College London's curriculum for Exclusive Collection, focusing on enhancing employee engagement with B Corp principles across their diverse locations. This project involved conducting interviews and surveys with employees to gather insights into their understanding and application of B Corp values. Through detailed research and data analysis, we identified key areas for improvement and developed strategies to align company practices with B Corp principles more effectively. This hands-on experience not only provided me with practical consultancy skills but also deepened my expertise in research, data-driven decision-making, and the development of targeted marketing strategies to enhance internal brand alignment and engagement.

I led a consulting project for Danske Bank, in collaboration with Red Associates, aimed at improving financial literacy for children aged 8-18. I conducted in-depth secondary and primary market research, analyzing trends, conducting surveys, and identifying key barriers in financial education. Through data analysis, I developed an innovative strategy that incorporated gamification and digital tools to engage children effectively.

I had the opportunity to share our findings with Red Associates, and my presentation was well-received.This contributed to the success of the project, resulting in a first-class honor and recognition for the innovative approach we developed.